PILOT CASE 01
LE TERRE DI ZOÉ, ORGANIC FRESH & PROCESSED FRUITS (ITALY)
Le Terre di Zoè is an organic farm integrated in an Azienda Agricola Biologica resort located in Reggio Calabria (Italy) that includes 15 hectares of organic orchard producing different fruits: oranges (both blond and blood), clementine, lemon, green kiwifruit, pomegranate, avocado and olives (Le Terre di Zoè transformed yearly 25.000 quintals of own fruits). It has also a small processing plant (Compact multifunctional bench 50 L – Thermal treatment) located in San Ferdinando (Reggio Calabria) to produce thermal treated preserves (jams and juices) from their own produced fruits (70.000 pcs of jam and juice yearly). Its finished products are sold in a range of organic shops (above 50) combined with other local retail. Le Terre di Zoè has also its own shop at the Agriturismo location and e-commerce (own website) and attend regional and national organic food fairs.
VALUE CHAIN REPRESENTED
- STEP 1: INPUTS (Suppliers of fertilizers, seeds: Nailma Vivai)
- STEP 2: PRIMARY PRODUCTION (Le terre di Zoè (15 Ha))
- STEP 3: PROCESSING (Le terre di Zoè processing Plant)
- STEP 4: DISTRIBUTION (SDA)
- STEP 5: RETAIL (Le terre di Zoè Shop and ecommerce, distributing to more than 50 organic Shops: Cortilia)